Marco Steinhäuser

OXID Community Manager

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OXID Community Manager

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Distributed Installations with Different URLs for Languages

July 17, 2013 by Marco Steinhäuser 3 Comments

Google and other search engines decide from the location of your server IP address how your site will rank in their search results. This might become a problem, especially for e-commerce sites, if you want to target another market, as these kind of sites usually change their content incessantly, like the stock display etc. Let’s start over with an example to state the case more clearly. [Read more...]

Posted in: Uncategorized Tagged: content, database, distributed installation, e-business, e-commerce, google, i18n, l10n, language, OXID, OXID eShop, search engine optimization, SEO, shopping cart software, translate

Christ Jewelers’ Brilliant Mobile Marketing Campaign for Christmas

December 29, 2011 by Marco Steinhäuser 1 Comment

A few days ago, I was attracted by a billboard advertisment at a tram station near my home. The poster is apparently part of a mobile marketing campaign by Christ Jewelers (German), one of the leading jewellery and watchmaker chains with stores in all of Germany's big cities. Taking a closer look at the poster I found a QR code on it without any description and, as a curious person, I checked it [Read more...]

Posted in: Uncategorized Tagged: billboard, chain, christ, e-commerce, eCommerce, fail, hybris, juwellery, juwelry, m-commerce, marketing, marketing campaign, mcommerce, mobile, mobile marketing, QR, QR code, tram station

Technical Facts About Newsletter Distribution for Online Merchants

September 28, 2011 by Marco Steinhäuser 3 Comments

There are many different aspects to consider when distributing a newsletter to clients of your online store: categorization, definition, content, legal conditions and technical facts. In this post, I’ll concentrate only on the technical aspects. Newsletters are emails containing information or promotions that you, as a shop owner, wish to send to your registered customers. In some countries, [Read more...]

Posted in: Uncategorized Tagged: black list, community, community building, developer, e-commerce, eCommerce, email, email client, email marketing, email marketing provider, firebird, grey list, hosting provider, ISP, mozilla, newsletter, newsletter marketing, newsletter module, open source, outlook, OXID, oxidforge, sendmail, shopping cart, shopping cart solution, SMTP, software, spam, spam protection, white list

Recap of the Developer Meet-up in Leipzig on Friday, March 11th

March 17, 2011 by Marco Steinhäuser 4 Comments

As earlier announced in my blog post on oxid-esales.com, Friday, March 11th, was our first local developer meet-up in Leipzig, Germany. I personally was really surprised to see 16 people attending, including developers from our partners D³ Data Development (Thalheim, Saxony), GN2 netwerk (Coburg, Bavaria), marmalade.de (Magdeburg, Saxony-Anhalt), dotSource GmbH (Jena, Thuringia) and Ontraq [Read more...]

Posted in: Uncategorized Tagged: collaboration, community, community building, developer, e-commerce, eCommerce, Leipzig, meet-up, open source, OXID, oxidforge, software

Anzido’s Difficulties with the OXID Best Solution Award

November 8, 2010 by Marco Steinhäuser Leave a Comment

A few days ago, on October 26th, we celebrated the annual OXID Partner Day. More than 150 people working at our partner agencies attended the interesting presentations and workshops held on that day. One of the most interesting and popular ones was called "The Power of the Community" (link leads to a German PDF with the handout), and was held by my friend Sandro Groganz. Over the last few [Read more...]

Posted in: Uncategorized Tagged: award, community, e-commerce, eCommerce, Freiburg, OXID, partner day 2010, shopping cart

OXID developer network (ODN) and OXIDlab

December 12, 2009 by Marco Steinhäuser Leave a Comment

The past few days, dev.oxidforge.org thingy was launched. We are still looking for a proper name for it (vote at http://www.oxid-esales.com/forum/showthread.php?t=3401, need to be logged in as a community member!). Now "OXID developer network - ODN" is about to win that race and I personally like it very much. I already requested an additional subdomain like odn.oxidforge.org for it. Like [Read more...]

Posted in: Uncategorized Tagged: collaboration, community, community building, e-commerce, OXID, oxidforge

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